Archive

Volume 18 | Special Issue 1

Integrating Circular Economy Principles in Quick Commerce: Assessing Customer Satisfaction and Repurchase Behavior

Manish Tiwari, Mohammad Alijah Hasan, Vineet Tiwari

Pages: 01-15

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Digital Human Communication in ultra social media period

Ms. Meenakshi Siwach, Dr Rajni Mudgal

Pages: 16-19

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Navigating the AI Frontier: An Indian Company Transforming Procurement

SUDHEER V R, Dr Parul Sinha

Pages: 20-34

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Consumer Behavior Towards Use of Immersive Technologies in the Retail Sector: A Descriptive Literature Review

Ankur Sharma, Dr. Anureet Kaur

Pages: 35-57

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“THE EFFECT OF SHORT VIDEO Ad ON CONSUMER BEHAVIOUR REGARDING QUICK COMMERCE USAGE”

Ashish Yadav, Prof Madhvendra Misra, Rishabh Mishra

Pages: 58-73

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SUSTAINABLE ECONOMIC PERFORMANCE REPORTING AND MARKET VALUE OF LISTED OIL AND GAS FIRMS IN NIGERIA

Philemon Mbakbuin CAPNTAN, Queenta Pedkuna SILIYA, Michael Chidiebele EKWE, Carolina O. M. CUMBANA, Martin Mbanda NGENGE, John Adedeji ABIOLA

Pages: 74-86

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Assessing Key Enablers for Blockchain Adoption in Banking in India: An ISM and MICMAC Analysis

Dr. Parul Singh

Pages: 87-99

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Mitigating Stress and Burnout Among Nurses in Government Hospitals: A Study of Organizational and Individual Strategies in Jamnagar, Gujarat

Mubaraka Salim Barodawala, Dr Sathi Jyothirmaye Reddy

Pages: 100-123

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Unlocking the potential of pharmaceutical supply chain using blockchain technology: A systematic Literature review

Neeraj Sharma, Dr. Neetu Ahmed

Pages: 124-140

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THE ROLE OF INSTAGRAM MICRO-INFLUENCERS IN BUILDING BRAND TRUST AMONG GEN Z CONSUMERS IN THE FASHION INDUSTRY

Dr. Nishkrati Varshney, Dr. Uzma Rukhsar, Dr. Syed Mohd Jamal Mahmood

Pages: 141-155

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Adaptive Change Management in the Banking Sector: Insights from the COVID-19 Pandemic

Dr. Ramandeep Kaur, Dr. Priti Sambhalwal

Pages: 156-169

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Beti Bachao Beti Padhao campaign: An attempt to uplift women

Dr. Rajni Mudgal, Seema Yogi

Pages: 170-177

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Ethical Leadership and Organizational Excellence in the Hospitality Industry: A Descriptive Literature Review Based on the 4V Model

Sukhjit Singh Pasricha, Dr Swati Sisodia,

Pages: 178-193

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Advanced Machinery for Crop Residue Management in India: Challenges and Opportunities

Vikas Kikan, Dr. Smitha Girija

Pages: 194-205

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The Macroeconomic Payoff of Nation Branding: A Review of Evidence on Trade, FDI, and Tourism Flows

Dr. Waseem Saeed Khan, Dr. Ajit Kumar, Dr. Uzma Rukhsar

Pages: 206-216

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Type: Journal

Language: English

Publisher: ya tai jing ji bian ji bu

ISSN: 1000-6052

Email: [email protected]